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6 Effective Mortgage Tips For Luxury Home Buyers

6 Effective Mortgage Tips For Luxury Home Buyers

The market for an ultra high-end real estate is booming, whereas the market for general homes is plummeting. We know this as we have kept a close eye on various properties especially luxury condos for sale in Madison WI.  Therefore, the luxury home buyers are required to be cautious while investing a fortune in a mansion. You need to be patient as it can be trickier to possess these amazing properties than investing in low budget homes. So, a first time home buyer is required to keep the following points in mind and ask mortgage questions if he/she has any doubt before investing.

You need to prepare yourself mentally as well as financially when you’re planning to buy a luxury home.

Here are a 6 effective mortgage tips for the first time luxury home buyers:

1. Avoid mortgage brokers

When you’re planning to invest a fortune to buy a mansion, make sure you avoid working with a mortgage broker. These shrewd brokers can only work to safeguard their interest. When you’re planning to apply for a mortgage try to get a copy of a good faith estimate to ensure you are getting the loan at a favorable rate.

2. Avoid large down payment:

Most of the luxury home buyers are expected to make a large amount of down payment. If you’re buying a second home, then you’re required to make 30-50% down payment. The financial experts opine that the home buyers should avoid spending all of their cash reserves. Therefore, do not lock all your cash in your luxury home.

3. Shop around

Make sure you do not buy the first home you see, you’re required to be sincere and shop around in order to get the best deal. If you’re patient, then you can get your dream mansion on a favorable offer. You can approach a Certified Luxury Home Marketing Specialist (CLHMS); the certified expert can guide you while buying a luxury home.

4. Calculate your mortgage payment

Before buying a luxurious mansion, make sure you calculate your mortgage payment in accordance with your budget plan. You’re required to consider additional expenses like insurance, landscape maintenance, utilities, housekeeping and so on.

5. Review your credit score

The mortgage lender may check your credit score; therefore you need to have a good credit report. If you have a good mortgage score, then you can get an affordable mortgage quote.

6. Take attorney and tax consultant advice

Make sure you have proper tax and financial planning in order to avoid problems related to real estate while buying a luxury home. Therefore, if you’re investing in a luxury home for the first time, then hire an estate attorney and tax expert for a better financial planning.

Therefore, you can own your dream home without any complications if you keep the above-mentioned points.

by Maria Antoinette a professional Madison Realtor


luxury home purchase guide

According to the report published by the National Association of Realtors and Professional Madison Realtor, titled Existing Home Sales Report, it has been found that the housing market is in a recovery mode.

One of the most outstanding data provided in the report says that since July 2018, properties worth over $500,000 comprised about 11% of all the confirmed sales and properties worth below $100,000 comprised about 20% of the aggregate sales.

Moreover, the NAR’s report also revealed that there was a 19% jump in sales of properties worth upwards of $1 million during the month of July 2018. We saw this in our Condos for sale in Madison WI. This increment in sales of luxury properties has been attributed to the slumped jumbo mortgage rates that are fueling the demand for more such properties.

Current jumbo mortgage rates

High net-worth individuals can have a look at the current jumbo mortgage rates which have been given below to serve as a reference while shopping for a luxury property:

  • 30-year fixed rate jumbo mortgage loans are available at 4.250%.
  • 15-year fixed rate jumbo mortgage loans now cost 3.125%.
  • 5/1 adjustable mortgage loans are being given at a rate of 2.250%.

The jumbo mortgages listed above have an origination cost of about 0.7-1% charged on them. However, only homebuyers with a steady source of income along with an impressive credit rating are eligible to take advantage of these rates.

Jumbo mortgages – How to get them

The real estate market is positive for buying luxury properties. It forecasts the return of the private mortgage lenders who gave around $38 billion as jumbo mortgages to buyers during the past 2 quarters of 2018. Therefore, people who want to buy high-end properties should follow the below mentioned steps in order to get a jumbo mortgage loan to finance their luxurious purchase:

  1.  Mortgage brokers – These real estate professionals make getting the loan processed a cakewalk for the homebuyers. They widen the scope and reach for jumbo loans because of their influential industry contacts.
  2.  Fannie Mae and Freddie Mac – Jumbo mortgages are not bought by the government-approved mortgage organizations like Fannie Mae or Freddie Mac. As a result, they are comparatively costlier than normal mortgage loans. So, homebuyers can approach a mortgage lender and get as many affordable loans as possible. In order to achieve this objective, homebuyers have to devote their time and energy towards local market survey and obtain multiple mortgage quotes.
  3.  Down payment – The more homebuyers pay as a down payment, the better. This is because even now there are some risk left in the jumbo mortgage market which is compelling the lenders to ask for a minimum of 20% as down payment and if the situation permits they may charge higher. Through this amount, lenders try to minimize the risks directly related to their investments. Therefore, homebuyers should calculate their mortgage affordability by analyzing their financial health through a jumbo mortgage calculator and make down payments accordingly.
  4.  Mortgage application – Homebuyers should check their mortgage application several times before officially submitting them for the lender’s approval. Jumbo mortgage revolves around a highly competitive loan market, so applicants must ensure that they have given all the appropriate information in a proper format, as asked by the lenders. Any errors on the loan application will be revealed by the database applications used by mortgage lenders that will get the application rejected.

Finally, luxury homebuyers should understand the closing costs of jumbo mortgages. Many times, lenders dupe borrowers with the offer of a reduced interest rate but make up the deficiency by including additional costs like processing fees, origination charges, etc.


writing content

In my wanderings through the web, for shopping, information or even when getting acquainted with a new client, I’m often amazed at how difficult those websites make my task of finding what I need.

What companies often do not realize when going online is that writing content for the web is different in many aspects than writing content for the off-line media.

The wrong way of writing content for the web is characterized by:

  1. Content rich articles, sometimes monstrosities with more than 1,000 words
  2. Content-rich paragraphs, having multiple sentences
  3. Overly creative headlines, sometimes trying to get clever with the readers

These companies are losing quite a bit of potential customers, hence revenue, by not realizing that writing for the web is a lot different than writing for the off-line media.

How much do users see on the web?

Dr. Jakob Nielsen shows a result of analyzing 45,000 pageviews containing between 30 and 1,250 words.

The following table shows the maximum percentage of text users could read during an average visit to pages with different word counts:

As you may notice the curve approaches 20% very rapidly as the word-count increases.

In a case of a very modest page, containing 250 words, the average user will read less than 40% of the content. This fact alone should raise a red flag for anyone planning to upload an existing magazine article to his website.

The best practice would be to have short and precise pieces of content, having 250-500 words. And, to concentrate your main ideas towards the top of the content.

But wait, it gets better…

What do users see on the web?

In a different study, Dr. Nielsen examines user behavior on a page since first arriving at a site.

After recording users’ eye movements with an infra-red camera, Dr. Nielsen discovered a common pattern in the page reading behavior:

  1. Users first read (scan) across the top two paragraphs of content
  2. Users proceed to quickly scan the first few words of the content

These two parts of the reading pattern create a resemblance to the letter F, which sometimes can be the letter E if the user scans the third paragraph as well, as demonstrated in the following image:

Before Writing Any Web Content

Keeping the above findings in mind, one should always think about the following guidelines when writing content for the web:

  1. Keeping the first part of content and precise, having 250-500 words
  2. Revealing the main idea at the beginning of the content, preferably in the first two paragraphs
  3. Informative, rather than creative, headlines
  4. Main keywords at the beginning of the headline
  5. Using bullets and numbered lists, that are easier to scan, instead of long multi-sentence paragraphs
  6. Keeping the content between 2500 and 4000 words

Research on how users read on the Web and how authors should write their Web pages.

  • A short summary of the original findings: How users read on the Web
  • How little do users read? — users spend 4.4 seconds for every extra 100 words on a page
  • An f-shaped pattern for reading web content, as seen in eye tracking studies
  • Eyetracking of people reading email newsletters
  • Low-literacy users exhibit different behaviors
  • PR and press releases on corporate websites (103 design guidelines based on usability studies of how journalists visit company sites)
  • The writing style for print vs. Web
  • Blah-blah text: Keep, cut, or kill?
  • Email newsletters (165 design guidelines: scannability even more important than for websites)
  • Writing transactional email and confirmation messages
  • Teenagers on the Web: poor reading skills and low patience levels mean that text has to be ultra-concise for teens and that more information must be communicated in images
  • Tagline blues: what’s the site about?
  • Passive voice is redeemed for Web headings
  • World’s Best Headlines: BBC News
  • Use old keywords when writing to be found by search users
  • Show numbers as numerals when writing for online readers
  • Microcontent: writing headlines, page titles, and email subject lines
  • Nano content: the first two words of links and titles
  • Company name first in microcontent? Sometimes!
  • Long vs. short articles as content strategy
  • Kindle Content Design (writing for Amazon.com’s e-book reader)
  • iPad and Kindle Reading Speeds
  • Write inverted pyramids in cyberspace
  • Information pollution
  • American English vs. British English
  • Twitter Postings: Iterative Design
  • Distributing Content Through Social Networks and RSS (Facebook, Twitter, MySpace, LinkedIn, and RSS)
  • Corporate Blogs: Front Page Structure
  • Intranet usability, including guidelines for intranet content, news on intranets, HR manuals, and how to present information about projects, teams, and individuals on intranets
  • A full paper documenting the original research from 1997 (long): Concise, SCANNABLE, and Objective: How to Write for the Web (unfortunately this paper was written for print and not online)
  • Case study: Applying Writing Guidelines to Web Pages improved usability by 159% when rewriting sample pages from a popular website
  • How to write “About Us” pages for a company’s or organization’s website

Flagships & Hubpages for web marketing

Flagships and Using Hubpages

by Milwaukee SEO

There aren’t many places on the web today, where you can place your highly valued, original content and wait for the traffic to come. Most of these content sharing sites are spammy and don’t contain any non-commercial content. Since I’m an SMO freak and really obsessed with finding new ways to promote our content via various web 2.0 and social media channels when I ran into the flagships idea I couldn’t avoid trying it.

What is Hubpages.com and what is a Flagship?

Hubpages defines itself as an online content publishing eco-system. The “hubbers” (Hubpages users) use this platform to create “hubs” (their own unique pages), in which they upload content. This is a useful and friendly platform to share the world with your knowledge and expertise. Flagships are actually the top-quality-hubs, which follow a long list of requirements and demands. The main idea of the flagships concept is to create unique and valuable content database. Furthermore, flagship hubs are SEO (Search Engine Optimization) friendly, and when built properly, can gain very good rankings, as well as revenue (Hubpages offers incentive based on revenue share with the writers).

How can you leverage Hubpages for Web Marketing purposes?

Hubpages is a great online platform that enables you to create content pages containing videos, images, links, RSS feeds, related tags lists and more. The main advantage of this platform, which is more significant in flagships, is that an excellent and popular content can be promoted independently on search engines, thanks to the friendliness of this platform to search engines.

Suppose you’re a nutrition expert, and you write this great article about the importance of eating in various colors. Creating a flagship in this theme is much better than any article syndication act or even a blog posting. After submitting the nutrition flagship, the Hubpages staff will review your flagship content, and once accepted, they will actively promote the page and you may do the same.

So basically, your high valued content does the work for you! You can reach the top of the search results pages very quickly (suppose they aren’t that competitive) and your target audience will stumble upon your flagship. Since this types of pages are very informative and professional, they have a high tendency to convert later on.

In order to create a flagship, you have to register to the flagships program, choose a unique subject from the subjects’ pool and sign the flagships contract. You can view some finished flagship examples here.

Some Flagships Tips

1 – Write creatively, use unique images, videos and news updates.
Don’t spam or use the flagship as a link farm (in this case, you will also be banned by the flagships program).
2 – Link to other unique and interesting sources that have a real added value to your readers. If your flagship will be a real information source for a high-searched term, you can make great profits.
3 – Let’s not forget the SMO and the full circle SEO strategy! Always create social media links to your new flagship – Facebook it, twitter it and so on… If it’s a niche flagship, don’t hesitate to create links in niche blogs, forums and more. Just be creative about it. Another important thing is that every link to your flagship increases the chance to earn more money.

To conclude, hubpages.com is above all a content sharing platform, which can be used as a web marketing tool, especially when using the flagships with unique and high-quality content. Don’t forget to follow Hubpages requirement and you’ll probably get great results. Of course, there are many other similar content platforms that you can use (such as Scribd.com, Squidoo.com etc) but I’ll write about them specifically next time.

Final Verdict,

The problem with Hubpages is that they have recently become very hostile to their platform being used by any marketers of any products. About one month ago, complaints about whoever is auditing Hubpages websites began streaming in. In my own dealing with Hubpages, I have found their service to be offensive and a waste of time.

For example, I’m an author of a book, seems straightforward enough to offer valuable content to people and if they like what I have to say, they can buy my book. Harassment from Hubpages began on day one. First, they shut down my Hubpage because it was too “promotional”. After I dropped all reference to my book and just gave links to my book selling on Amazon.com with keyword tags, they refused to publish the page because the hyperlinks like “internet marketing” were attempting to drive people away from Hubpages to my book on Amazon… Well yeah! Gee, I’m guilty of that one. The final straw was when they would still would not publish my Hubpage because, now get this, I used a quote in my Hubpage. Here’s the funny thing, it was MY quote!

I think Hubpages is involved in their own affiliate marketing and products and if you try and publish a hub that is in competition to their own in-house work, then they basically nit pick you to death until you give up on publishing your Hubpage.

Time is your most valuable asset for time is the stuff life is made of. Life is too precious to be wasting time arguing with the screener at Hubpages. Several years ago, Hubpages was good. Today it is terrible in my opinion. I’ll never go back to Hubpages and I can’t recommend their service to anyone else. Squidoo is much more marketer friendly and I have not had a single problem getting any of my lenses published.


Tips For Preparing For Homeownership

Top 10 Tips For Preparing For Homeownership

When someone is moving into their own home for the first time, they may not realize all of the new issues that they will have to deal with that were not a part of their life prior to owning a home.

by Downtown Madison Realtor

Shopping for insurance. Home insurance is one of the first things they will need to deal with, as it will be required prior to closing on the home. As with any insurance, no two policies are alike. Some comparisons should be made between different types of coverage as well as the price. Some insurance policies cover the cost to actually replace a dwelling and the contents, while others only pay a set amount, regardless of the replacement costs of items.

  1. Lawn maintenance. This is usually something that people have not had to deal with if they didn’t own their home previously. If you plan to do your own lawn maintenance, then you will need to purchase a lawn mower and perhaps a weed trimmer. You will also want to have a rake, shovel and watering hose available. If you plan to hire someone else to take care of your lawn maintenance, then you will want to check into the different companies that provide those services in your area.
  2. Utilities. It will be important for a new homeowner to know which companies provide the utilities to their home and contact them to set up their accounts. Trash pickup is one of those utility services that is often overlooked prior to moving in.
  3. Get to know the neighborhood. Taking some walks and drives around the neighborhood can be a good way to familiarize yourself with where things are and who lives where. Take note of where the nearest convenience store is located and where the nearest mailbox drop can be found. Find out who your neighbors are if you can. They can tell you a lot, like where the best parks are and the quickest route to the grocery store.
  4. Winter needs. If you live in an area that gets snow, you will also need to prepare for snow removal from your sidewalks, driveway and possibly your roof. A good strong snow shovel will be your minimum need, but you may want to look into the purchase of a snowblower as well.
  5. Recommendations for repairmen. If you own a home, eventually you will need to call on repairmen to deal with things like a furnace that doesn’t work, plumbing issues or appliance repairs. Rather than looking through the phonebook when that time comes, it is a good idea to get the names of repair services that others have used and would recommend. That way you will have someone reputable to call on when the need arises.
  6. Security. If you were previously living in a secure apartment building, homeownership comes with a different level of security. You are now responsible for how much security you need for your home and how you want to provide that. To start with, you will want to make sure that all your entrance doors lock securely and have deadbolts installed. If you want a further level of security, you may want to check into purchasing a monitored security system.
  7. Tools. Every homeowner needs to have some basic tools around the home for simple repairs. A hammer, pliers, various screwdrivers, an adjustable wrench, a utility knife and a measuring tape are a good list to start with. You may also want to add a shop vac and a power drill to the list.
  8. Extra finish items. If this is your very first home of any type, there will be several small items that you may need to purchase before you move out on your own. Shower curtains and window blinds may be needed. A rug or entry mat at the front door would be a good idea. You may need to purchase waste receptacles, a vacuum cleaner, and a broom as well.
  9. Budgeting. Carefully budgeting for the new expenses involved with home ownership is very important. You will want to include fluctuations in your utility bills and funds for miscellaneous repairs and improvements in your budget. There can be many other expenses involved with home ownership than just the mortgage payment, insurance, and taxes.

A little thinking ahead will keep the move into your new home, not only smooth but exciting as well. Your first home, should and can be, a great experience.

If you or someone you know is thinking of buying or selling, contact Maria Antoinette, check out Madison WI condos for sale. We would love the opportunity to share with you how we can…Make Your Move Matter!


Natural Herbs For Muscle Building

Natural Herbs For Muscle Building

Supplements have just added a bonus to your muscle building progress. Out here we are going to mention some natural bodybuilding supplements. Yes, there are some herbs that have the same benefit as manufactured bodybuilding supplements.

Feverfew

If you are a hardcore bodybuilder than you know that muscle cramps are part of the growth process. Sometimes you could also be suffering some inflammation and pain. FeverFew can be said as a natural supplement. It relieves muscle cramps. Feverfew can be taken as a tablet or it can also be taken as a tincture. The recommended dosage is one cup of water every day with one teaspoon of dried FeverFew per cup.

Kola Nut

Kola nut is the same type of stimulant as caffeine. However, kola nut is a much stronger one. The usage of kola nut should be limited to a maximum of 1 gm per day.

Turmeric

Turmeric is a widely popular herb used for centuries in the medical field. In countries like India, it is a part of the normal diet. Turmeric is especially useful for inflammation. You can take up to four hundred milligrams three times each day. Turmeric also alleviates muscle pain and soreness.

Ciwujia

Ciwujia is a herb that finds a lot of mention in Chinese herbs. Ciwujia is particularly helpful as it increases oxygenation in heart muscles. This increases the performance during workouts. Another big advantage is that it increases fat metabolism, as opposed to carbohydrate metabolism. The increase could be up to fifty percent. Ciwujia also reduces muscle fatigue.

Garcinia Cambogia

This is another contribution from Indian Medicine. It is a citrus fruit that contains hydrocitric acid, which burns fat, but does not lessen the protein or muscle mass in the body. Extract from this herbs is a common ingredient in various herbal appetite suppressant and energy products.


This juice is so electrolyte and mineral rich that once inside your belly you may very well start jumping with joy from all the energized electrons dancing through your body!

This is a green blood building hydration power juice recipe complete with young coconut water, wheatgrass, spirulina, cucumber, celery and flavor balanced with a sweet touch of apple and tartness of lime. Cheers!

How to Make Electrozyme Juice

Ingredients to make Electrozyme Juice

Juice from 1 young coconut
1 cucumber, juiced
2 celery stalks, juiced
2 apples, juiced
1 tablespoon spirulina
1 – 2 oz fresh wheatgrass juice
Juice of 2 limes
Pinch Himalayan salt
A small handful of ice

– Blend all ingredients together in a blender.

– Optional: Blend with an avocado for a creamier and more filling smoothie.

Raw-Food-Recipes-Electrozyme_2

I like to keep this drink in a mason jar in the fridge and drink it throughout the day. It’ll need shaking every time before you drink it too, which is why the mason jar is so perfect. If you find the wheatgrass taste too overpowering just start with 1/2oz of it in the juice first, then work up to it. Or when you drink this juice do it as a shot, so it’s gone quickly!

Some more homemade drinks, health drinks,

Some brands fake electrolyte brands: Don’t ever buy this shit

Food that replaces electrolytes

 Eat foods high in electrolytes. This is not difficult to do when eating a plant-based diet. For instance, high potassium fruits include banana, dates, raisins, coconut, and avocado. Vegetable sources include spinach, beans, lentils, and potato.

Typical SEO Mistakes

Typical SEO Mistakes

You can usually have a healthy debate among people about which tactic is best. Seo is the same way since many people love it while others will not. There are in fact many net marketers who believe that it is low-value work. There are way too many variables that can adversely affect your search engine rankings, for instance. Plus the campaigns to find links pointing to your site never ends. You can often find people who remind you that the principles of SEO never stay the same.

As per a leading Milwaukee SEO Company, it is still possible to have success with SEO, and if you optimized for the right keywords it’ll be exciting. You also desire to steer clear of the worst slips you can create with SEO.

Milwaukee SEO Yelp Page | Milwaukee SEO Facebook Page

The most current Google algorithm modification, in early 2011, is centered on quality content. From time to time they do get a little obsessive about what they do simply because no software system can do anything flawlessly. But you must know that they seem to be making a stronger effort to deal with bad content. Yet another important thought is they are really trying to penalize sites that contain little content. It is the authority site that is evidently being preferred in this most current change from them. So at the least, no one can say they are being kept in the dark because they are telling us what they want.

Regardless of whether you’ve got a static HTML site or blog, part of smart on-page SEO is making time for your internal pages with internal links. Certainly, you always desire to backlink to your interior pages greater than to your home page. The approach you go about linking to interior site pages is what we should look at now. You never send your entire incoming, external links to your homepage, and it’s your website’s internal pages that should get the most. Since your inner pages are linking to your homepage, they are going to give backlink page rank to your home page. You can easily achieve this system on blogs employing a plugin that collects and creates links to related content. For your static websites, merely put in-line links at suitable places in your content with good anchor text to additional pages.

Milwaukee SEO Google Maps | Milwaukee SEO YellowPages

You have to get involved with social websites and the different resources that make it quicker to share. You absolutely need to make this take place because it is a natural part of social SEO which is where Google is going. Obviously, the most important two social networking sites happen to be Facebook along with Twitter. We all know how popular and enormous Facebook has grown to be, but do not overlook Twitter either as it is still relevant. Optimizing your websites for social networking is fast turning into an important SEO consideration.

Obviously, this is just the tip of the iceberg when it comes to things to learn about. No software is devoid of imperfections for many causes. However, they are conscious of how significant the social net is, and this will only be mirrored even more in the way they rank sites.

 


How To Clean A Carpet

I guess not many people today want to learn how to clean a carpet. The good news is almost anyone can do carpet cleaning. There are no exams to pass, no tests to take, virtually no approval required from anyone. It’s a matter of getting a machine, doing a bit of practice, then that’s it, your good to go. I did exactly the same as in the above example, but I did it 30 years ago.

Most of my long, lost customers got a pretty bad deal for their money. Unfortunately, lot’s of other people did much the same thing these days. But the truth of it is, — we all must start somewhere.

We learn how to clean carpets as we progress along the pathway laid out before us.

What probably won’t change though, is the ever-increasing amount of people choosing to discover how to clean carpet for themselves in their own homes. We see carpet cleaning machines for hire on every high street. But just like the learned carpet cleaner we spoke about, most folks are not aware of proper carpet cleaning practices. In fact, the carpet hire machine is usually the be all and end all of the DIY projects.

If you really want to know how to clean carpet, I suggest that you get educated at least a bit before you let loose on your carpeting. Put mildly–inexperience can cause problems, especially — when all you want is nice clean carpet!

Avoid Common Carpet Cleaning Mistakes.

Slow drying and saturated carpets will quickly leave folks having to replace carpeting prematurely. Not only do carpets get damaged by re-soiling sludge, but your health can suffer too. That is why I want to teach you how to clean your carpet effectively and thoroughly. Achieving lasting cleaning results is easy if you use an effective system and know how.

What is Carpet Sanding and why won’t those lines go away?

Carpet sanding and traffic lanes are a direct result of foot traffic occurring in the same place over and over again. The bottom of our shoes or feet attracts sand, oils, soils, etc. and these abrasives act like sandpaper as we walk across our carpets. Over time, the surface of the carpet is “sanded” and becomes permanently damaged. If the soil is left in the carpet for a long time it can actually chemically bond and become part of the fiber. The extent to which sanding and traffic lanes can be reduced depends on a number of factors. The two biggest factors are the number years the carpet has gone without professional cleaning, the traffic pattern and the grade of the carpet.

To explain sanding a good example of this is your white, everyday socks. Over time your socks become gray from soil and appear dirty after washing them even though they are clean and no soil is present. Sometimes bleaching them will brighten the discoloration but does nothing to the damage already caused to the fibers. With enough time the soil actually stains the socks creating the gray appearance.

The same is true for carpet. If the soil is allowed enough time on the carpet it will stain the fibers and cause permanent damage. In most cases, steam cleaning with special cleaning techniques can remove most of the discoloration but the damage to the carpet fibers are permanent. After a professional cleaning, the carpets will appear soiled when in fact they are clean. This is often due to the combination of factors such as scratches, distortions, and soil that has chemically bonded with the fibers and has stained them.

Regular professional steam cleaning as recommended by carpet manufacturers would have prevented this damage. 99% of carpet mills recommend steam cleaning basis (aka hot water extraction, steam extraction) on a regular basis usually every 12-18 months before soiling is visibly present. In some cases, more frequent cleanings are necessary.

How soon can I walk on my carpeting once it has been cleaned?

Keep pets, children and regular traffic off of the carpet for a period of 3 hours. The homeowner may use the carpet lightly immediately after cleaning by wearing the clean shoes. Some carpets may still feel slightly damp for up to 5-6 hours depending on carpet, soiling condition and weather. This is normal and will not cause any problems. We utilize the latest turbo drying technologies to remove approximately 90% of all moisture before we leave your home.

Do you move the furniture?

Yes and no, small pieces of furniture only, like chairs, tables, end tables, etc. Beds, sofas, entertainment centers, computers and heavier pieces of furniture are left in place due to liability issues.

Do you clean Berber?

Absolutely, Berber is a weave, not a particular type of fabric. Berber is simply a type of loop construction that may come in olefin, nylon, wool, or a blend. Berber requires a more thorough cleaning than other carpets because the “flushing” action needs to take place to get under, around, and through the loops. Other companies that are not as thorough as we are do have problems with Berber because of leaving soil behind that “wicks” back to the surface.

What’s the difference between a “spot” and a “stain.”?

Professional carpet cleaners refer to a surface mark or substance on the carpet as a spot (example: dried food, dirt, grease) and a discoloration of carpet fibers as a stain (example: Kool-aid, pet urine stains, paints, wines and any products containing a dye).
Spots will typically come out with any of our cleaning services whereas stains will require specialized chemicals and labor in an attempt to remove them. Some stains may be permanent. Specialized stain removal processes are charged accordingly.

I have stains that reappear after my carpets are cleaned, what causes this?

Stains that reappear after your carpets have been cleaned are typically caused because of deep-set liquids that have penetrated the carpeting and now reside in the padding. During your carpet cleaning, moisture, heat, and suction are applied to the carpet’s surface and fibers. This cleaning action has a tendency to moisten the hidden deposits in your padding and as your freshly cleaned carpets start to dry, evaporation will pull the contaminants from your padding to the surface.

Keeping in mind that carpet cleaning is designed to clean your carpets and NOT clean your padding, a specialized process called a “water claw” is used in an effort to prevent spots from returning. When a water claw is used, the area of the spot must be saturated with cleaning solutions and allowed to dwell deep in the padding. The idea behind the saturation is to flood the padding with chemicals designed to break up the staining in the padding and then extract using a specialized tool known as a “water claw.” This process will pull contaminates through the carpet and eliminate the possibility of reoccurring spots. This process is specialized and additional costs may apply.

Why does my room smell musty after I had a water leak and the carpet has dried?

Without experienced professionals with commercial drying and aeration equipment to thoroughly dry water damaged carpet, padding, and sub-flooring, mildew and mold will quickly set in, destroying your carpet, pad, and even the sub-flooring. Recovering from water damage is always best left to trained professionals.

I have old pet stains on my carpet. I have tried and tried to get rid of them, with no success! Can you help me?

Yes, we can! With years of experience on such stains, we have developed a very successful process to remove most, if not all, pet stains. We provide multiple solutions to this problem, in order to deal with stains of different types, ages, and intensities.

Will all the stains come out?

Depending on how much time the stain has had to set in the carpet. If a stain is relatively new it can be much easier to lift than a stain that has had plenty of time to sit and set in the carpet. K & I Carpet Cleaning has a wide range of stain removal solutions and specialized stain removal systems that can help lift some of the most difficult stainings.

Why do pet stains and odor return when I use “over the counter” store bought products?

Pet stain and odor products purchased at your local grocery or pet superstore are not in the same class or strength as those used by K & I Carpet Cleaning Service. Unlike weakened down products made available to consumers, our commercial strength products are endorsed by The Carpet & Rug Institute, the Institute of Inspection, Cleaning and Restoration Certification, and all major veterinary associations.

Unlike weakened down “enzyme and deodorization products” made available to consumers, our full strength biological enzymatic live cultures are designed to digest the bacteria left behind as a result of pet urine and feces.

Our pet urine cleaning process begins with a thorough inspection using a specialized Xenon light source designed to locate bacteria hidden deep in your carpet’s pile. Once our technician has located the sources of the bacteria (if you can smell the offensive odor of urine you’re actually smelling bacteria by-products) we determine the appropriate treatment to destroy the bacteria and treat the staining.

Treating pet urine and the associated bacteria is a specialized process requiring expertise, the right cleaning solutions, and the appropriate equipment. Pet urine and its associated bacteria can be harmful to one’s health leading to various medical problems.

How often should I have my carpets cleaned?

At least every 12 months – it has actually been proven that carpets that are periodically cleaned and protected have a longer lifespan and durability than carpets that are cleaned less frequently.

 

 


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